About Deborah Shane

Authored 7 articles.

Deborah Shane is an author, speaker, media host, business and career brand/branding consultant. Deborah hosts her blog, Deborah Shane Toolbox, and weekly business radio show, Deborah Shane Metropolis. She writes for several national business, career, branding, business and marketing sites. Her new book, "Career Transition: Make the Shift is available through all major book sellers.


  • 15 LinkedIn Mistakes You Can Easily Avoid

    Features, July 02, 2014

    Are you a B2B professional who wants to make a standout impression with your expertise and build your personal brand? Want to meet and engage with other quality professionals in your industry? Want to stay up to date on interesting information shared by peers in your field? Then LinkedIn is the professional party you should attend when it comes to your social media mix.

  • The 5 Game Changing Benefits of Networking

    Features, June 23, 2014

    We live, work and play in two worlds today – in person and online. They are equally important, inter-dependent and mutually beneficial. The importance of consistent, qualified, dedicated networking can never be stressed enough as a requirement, not an option today.

  • Business Ethics 101: Care, Deliver and Do The Right Thing

    Features, April 07, 2014

    This starts with our personal fundamentals, values and ethics. This is the foundation for a solid brand and reputation in the business space. If you want to be respected, taken seriously, referred and enjoy long term success, high business ethics must be our priority. Ethics are the values, company morals and culture in all your interactions and relationships. It’s your moral compass.

  • Be The Best “Business Of One” You Can Be

    Features, February 21, 2014

    Having your own business is still one of the most dreamed about career goals most people have, but one of the hardest to sustain. The entrepreneurial mindset is characterized by initiative, adventure, risk and perseverance. Taking leadership of your company if you do own it and ownership of your career if you run it are “musts” in today’s competitive business world.

  • 4 R’s Boost Engagement: Respect, Respond, Relate, Recognize

    Features, May 10, 2013

    So much of our success in business and life depends on our ability to be a “people person” and our likeability factor. We spend a great deal of time interacting and dealing with people in person and equally online now. Not everyone is a people person, or cut out to be a social butterfly. But it is an important skill that impacts our success.

  • LinkedIn: The Professional Playground For Professional Connections

    Features, September 04, 2012

    There are so many tangible examples of how online networking, especially LinkedIn can, has and does open doors and connections, not only for me but many others I know who are using it with very good results. Very good results come from not only understanding how it works technically, but why it works. LinkedIn is a professional platform — not a social platform. That’s important to know so you use it right and get the best results.

  • 7 Ways to Foster Loyalty in the Consumer

    Features, August 17, 2012

    Building relationships takes time but growing and maintaining them long term takes perseverance, energy and purpose. We live in seriously disposable times. People outgrow their use for things and each other, sadly rather quickly. So how do you build a long term following, loyalty, and community? How do you win in the minds of the consumer?