About Deborah Shane
Authored 7 articles.
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15 LinkedIn Mistakes You Can Easily Avoid
Features, July 02, 2014
Are you a B2B professional who wants to make a standout impression with your expertise and build your personal brand? Want to meet and engage with other quality professionals in your industry? Want to stay up to date on interesting information shared by peers in your field? Then LinkedIn is the professional party you should attend when it comes to your social media mix.
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The 5 Game Changing Benefits of Networking
Features, June 23, 2014
We live, work and play in two worlds today – in person and online. They are equally important, inter-dependent and mutually beneficial. The importance of consistent, qualified, dedicated networking can never be stressed enough as a requirement, not an option today.
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Business Ethics 101: Care, Deliver and Do The Right Thing
Features, April 07, 2014
This starts with our personal fundamentals, values and ethics. This is the foundation for a solid brand and reputation in the business space. If you want to be respected, taken seriously, referred and enjoy long term success, high business ethics must be our priority. Ethics are the values, company morals and culture in all your interactions and relationships. It’s your moral compass.
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Be The Best “Business Of One” You Can Be
Features, February 21, 2014
Having your own business is still one of the most dreamed about career goals most people have, but one of the hardest to sustain. The entrepreneurial mindset is characterized by initiative, adventure, risk and perseverance. Taking leadership of your company if you do own it and ownership of your career if you run it are “musts” in today’s competitive business world.
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4 R’s Boost Engagement: Respect, Respond, Relate, Recognize
Features, May 10, 2013
So much of our success in business and life depends on our ability to be a “people person” and our likeability factor. We spend a great deal of time interacting and dealing with people in person and equally online now. Not everyone is a people person, or cut out to be a social butterfly. But it is an important skill that impacts our success.
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LinkedIn: The Professional Playground For Professional Connections
Features, September 04, 2012
There are so many tangible examples of how online networking, especially LinkedIn can, has and does open doors and connections, not only for me but many others I know who are using it with very good results. Very good results come from not only understanding how it works technically, but why it works. LinkedIn is a professional platform — not a social platform. That’s important to know so you use it right and get the best results.
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7 Ways to Foster Loyalty in the Consumer
Features, August 17, 2012
Building relationships takes time but growing and maintaining them long term takes perseverance, energy and purpose. We live in seriously disposable times. People outgrow their use for things and each other, sadly rather quickly. So how do you build a long term following, loyalty, and community? How do you win in the minds of the consumer?