About Mike Michalowicz

Authored 1 article.

Mike Michalowicz is an entrepreneur, 3 times over - building 3 multi-million dollar companies over 15 years. He is the author of the "business cult classic" (per Entrepreneur Magazine) The Toilet Paper Entrepeneur, a small business columnist for The Wall Street Journal and President of Obsidian Launch a behavioral marketing firm.


  • Why Small Projects Don't Indicate How You'll Perform on Big Projects

    Features, March 09, 2011

    Many businesses make a big mistake when it comes to judging how much work volume they can comfortably handle on an ongoing basis. Do you know what your limits are, without turning your company upside down and compromising on quality, or in other areas?