Cox Enterprises, Inc. today announced the company is investing $250 million with entrepreneur and technology innovator Tripp Rackley. The investment creates an exclusive partnership with Rackley as he further develops cutting-edge technology businesses and leverages his proven history of success creating and growing high-value companies.

"Cox Enterprises has a long history of growing innovative businesses and creating new industries, and this partnership with Tripp marks an exciting way to revolutionize innovation," said Jim Kennedy, Chairman, Cox Enterprises.

"This significant investment from Cox Enterprises creates a platform to develop the companies and industries of the future," said Rackley. "My entire career has been focused on building businesses one by one, but now, we will be able to deploy our efforts simultaneously into an array of companies to drive innovation and long-term value creation."

Kennedy continued, "For several years we've observed Tripp's success as an entrepreneur and recruited him to our Board of Directors because of that sterling track record. We're thrilled to partner with him on this exciting new venture so that together we can build and grow the next generation of successful, high-value technology companies. It is a wonderful opportunity to work with someone we know, trust and respect."

One such growth company Rackley founded is Experience, the partnership's first investment. With Experience, fans can easily upgrade their seats from their mobile device at games or live events.  Experience is available today with professional and collegiate sports teams nationwide.

Headquartered in Atlanta, Rackley will continue the city's strong history of technology innovation in mobility, security, payments and media and create significant jobs through new businesses.

Rackley founded several Atlanta-based technology companies where he has provided leadership, strategy, vision and direction. Combined, his ventures nFront, Inc., now part of Intuit, Inc., and Firethorn, Inc., now part of Qualcomm Incorporated, created more than $1 billion dollars in shareholder value and more than 500 jobs in Georgia. Rackley is a graduate and distinguished Alumnus of Georgia Tech, Ernst &Young Entrepreneur of the Year, MIT Enterprise Forum Entrepreneur of the Year, and Member of the Georgia Technology Hall of Fame.