Cricket Wireless and Acorns Announce Collaboration to Invest in Customers with Every Bill
Tuesday, August 10th, 2021
Cricket Wireless, the fastest growing prepaid carrier in Q2 2021 (as part of the AT&T Prepaid Portfolio), has announced a category-exclusive collaboration with Acorns, a saving and investing app that has helped its customers invest more than $9.6 billion for a better future. Through this collaboration, Cricket customers will have easy access to Acorns as a pre-installed app on select Cricket phones or can download the app from their device app store, unlocking incentives to stick to their long-term money goals.
Cricket customers who sign up for a new Acorns account and invest $5 will receive a $10 investment bonus in their Acorns Invest account1, while Acorns customers who switch to Cricket Wireless will receive a $20 investment bonus. Following Acorns signup, Cricket will invest $1 into their customers’ Acorns accounts for every month their wireless service is paid.2
Cricket is also launching a $12,500 Instagram Sweepstakes3 with a chance for 25 lucky winners to win $500 each. Now through August 9, 2021, you can enter by liking this Instagram post, following @CricketWireless on Instagram and tagging a friend. Each friend you tag is another entry, up to ten (10) entries. To earn five (5) bonus points, share this postin your Instagram Stories and tag @CricketWireless.
By rewarding responsible spending and investing, Cricket and Acorns aim to change statistics, like the report that 39% of adults are not investing for their future, according to an article published by Acorns’ partner CNBC.
“One of the top reasons people don’t invest in their future is lack of access,” said Acorns CEO, Noah Kerner. “Our collaboration with Cricket, and their commitment to financial wellness, will make it even easier for everyday Americans to save and invest every day.”
Cricket Wireless is the first exclusive wireless partner for Acorns Earn, the Acorns rewards program that enables customers to earn money when they shop. By tapping “Earn more money” on their home screens, Acorns customers can search more than 400 global brands that automatically invest into a subscriber’s Acorns account when they shop with that brand. The Cricket Wireless offers will be featured in the Acorns Earn section, and Acorns customers can switch or sign up for Cricket service right from their app.
“Acorns makes it simple for people to invest. This micro-investment tool empowers people to invest little by little, even just spare change, and it really adds up to impact their future,” said John Dwyer, President of the AT&T Prepaid Portfolio (includes Cricket Wireless). “People across the country are still struggling to make ends meet, and for many, their ability to save was severely impacted during the pandemic. We hope this collaboration with Acorns will help our customers start saving again for the future.”
Cricket Wireless is also helping make wireless service more affordable to millions of American households by participating in the FCC’s Emergency Broadband Benefit program. This temporary government benefit – up to $50 a month ($75 for those on Tribal lands) for eligible households - takes the monthly cost of eligible wireless service to $10 or less per month during the time the EBB benefit is available.