Chrysler Group Reports August 2011 U.S. Sales Increased 31%; Best August Sales Since 2007
Press release from the issuing company
Friday, September 2nd, 2011
Chrysler Group LLC today reported U.S. sales of 130,119, a 31 percent increase compared with sales inAugust 2010(99,611 units), and the best August sales since 2007.
Chrysler Group’s 31 percent sales increase was well above the industry average in August. Models that contributed to the group’s 31 percent increase included the Chrysler 200, Fiat 500, Jeep® Wrangler, Jeep Grand Cherokee, Dodge Durango, Dodge Journey, and the Ram pickup truck.
“In spite of a volatile market, Chrysler managed to significantly outperform the industry again in August with retail sales up 42 percent,” saidReid Bigland, President and CEO – Dodge Brand and Head of U.S. Sales. “Last month also represented our 17th-consecutive month of year-over-year sales growth, and on the back of our 16 all-new or significantly-refreshed products I see that trend easily continuing into the fall.”
The Chrysler, Jeep, Dodge, Ram Truck and FIAT brands all posted sales increases in August. Jeep brand sales were up 58 percent as all five Jeep models posted year over year sales gains. The Jeep brand’s increase was the largest percentage increase of all the brands. The new 2011 Jeep Compass did its part by posting its fifth-consecutive monthly sales record this year.
The FIAT brand recorded the largest monthly sales volume since the 2012 Fiat 500 went on sale in March.
Chrysler Group’s car sales increased 23 percent in August, while the group’s truck sales were up 33 percent compared with the same month a year ago.
Chrysler Group finished the month with a 59-day supply of inventory (294,347 units). U.S. industry sales figures for August are projected at an estimated 12.3 million SAAR.


