Regions Bank Introduces Personalized Checkcards

Press release from the issuing company

Wednesday, August 18th, 2010

Regions Bank customers can now show off their personal style every time they make a CheckCard purchase. Regions Financial (NYSE:RF) has launched the Regions YourPix Studio(R) which allows consumer, business and private banking customers to design their own personalized Regions Visa(R) CheckCard.

"We know that every customer is unique and the Regions YourPix Studio(R) gives customers the opportunity to design a one-of-a kind card that represents them," said Tom Brooks, head of the Cards and Payments division. "This new service offers customers a fun way to show off their favorite snapshots, promote their business, and distinguish themselves from the crowd."

The Regions YourPix Studio(R) is available to any checking account customer with an activated Regions CheckCard. Customers can use their favorite photo to personalize their card and business owners can create a customized card displaying their company's logo. Customers can also select from a wide variety of designs available through the Regions YourPix Studio(R) image gallery.

In addition, Regions CheckCard holders enjoy a number of benefits including:

Regions SafeGuards(TM) worry-free security features and fraud protection;

Regions Relationship Rewards Program, allowing customers to earn rewards points for banking with Regions; and

Worldwide access anywhere Visa(R) Debit Cards are accepted.

More information about Regions YourPix Studio(R) is available online at regions.com/yourpixstudio.