P&G Launches Initiative to Make Conservation of Natural Resources More User Friendly
Press release from the issuing company
Tuesday, March 16th, 2010
CINCINNATI -- The Procter & Gamble Company (NYSE: PG) today announced the U.S. expansion of Future Friendly, an environmental responsibility and consumer education platform it first introduced at the 2009 Clinton Global Initiative. The multi-brand initiative brings together the power of trusted brands like Tide, Pampers, PUR, Duracell and others for a simple mission: to help mainstream consumers save water, waste and energy at home.


