The Customer is Always Right- Are You Right About Your Customer?

David Hunegnaw

Thursday, May 12th, 2011

Your customers are the key element to your business success. You need to attract, maintain, and maximize your customer base. Understand customer patterns. Analyze their behavior. And in the end, give them what they want, when they want it.

“There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.” – Sam Walton

Every business needs a system to track and organize client relationships. Over time or even right out of the gate, managing your customer relationships can be a deadly time trap. And for small businesses, time trap = money pit. That’s why every business should have a CRM and Contact Management strategy.

New CRM and contact management software apps can streamline, organize, and analyze. Allowing you to easily understand your customer analytics and demographics, spend time on your most profitable marketing strategies, and analyze data from various marketing channels. With ever increasing customer expectations there is a need for organizations to adopt new business services and strategies - CRM software provides this versatility in enhancing sales, customer support and success in business.

With so many ways to communicate, sell, and relate to your clients, contact management and CRM apps are essential tools. They streamline your workload. And that means more money in your pocket!

For more information on free and low cost CRM and contact management software apps, visit for reviews and recommendations perfect for your small business.

About David Hunegnaw

David Hunegnaw is a veteran of the Internet starting and co-founding 8 startups in just 10 years, including a job board for high school and college students with over 1 million users and 30,000 jobs across that country which sold to publicly traded Internet Brands. Other successful ventures included co-founding of DOmedia, a marketplace for buyers/sellers of Out-Of-Home (OOH) advertising, founding a site that provides detailed reviews of web-based applications for startups, and most recently, a site for small businesses to easily create an online profile page and visual business graph.